Who wins the e-Reader market? Kindle and iPad dominate, but, not surprisingly, iPad remains most desired device.
"While just five percent of respondents said they were very likely to buy an e-Reader over the next 90 days—10 percent said they were somewhat likely—42 percent of those respondents said they were most likely to purchase an iPad, compared to 33 percent who said they were most likely to buy a Kindle."
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