Who’s Got the Shortest URL?

Latest trend in URL shortening is companies, like Apple, starting to push their own branded shortened URLs. How long till the first short-URL-squatting disputes fire up?

"Users sharing links to iTunes Store content to Twitter will now see iTun.es being used to generate the links for their Tweets."

Read full story at: http://www.macrumors.com/2010/12/11/apple-begins-using-itun-es-as-link-shortener/